You sometimes need a couple of months to appreciate something at its true value. What we can applicate to the “Plastic Beach” of Gorillaz is also true for the last album of Kanye West, “My Beautiful Dark Twisted Fantasy”.
Kanye West has reach a point where his talent can no longer be discussed. The fact is: Kanye West knows it! As his pair Damon Albarn, Kanye wanted to try new things. However, when this album was released, he was not critically acclaimed. Only a few posted it in their top albums of 2010. I wonder if this was what Kanye West was looking for?
Whatever people wrote about this record and how much they put effort to critic Kanye’s work, Kanye West knows the recipe. That’s why you need a couple of months to see an album’s effect. Let’s review the hits on “My Beautiful Dark Twisted Fantasy”: 12 tracks for 5 hits: “Gorgeous” feat. KiD CuDi, “POWER”, “All of the Lights” feat. Rihanna, “Monster” feat. Jay-Z, “Runaway” feat. Pusha T. Nothing works better than featuring today: you want to attract a new audience, just make some featurings with some of the most famous artists of the moment.
“My Beautiful Dark Twisted Fantasy” might not be the album of the year, it’s pleasant to listen to and you will certainly still hear some of its songs in the next few years.
Before releasing this album, Kanye and his team shot a long video clip for “Runaway”: this is kind of a review of the whole record. Enjoy!